ABV: 21%
Description
IN BRIEF
Malibu is a popular coconut-flavoured rum liqueur that originated in Barbados and was launched in 1982. It has become a staple in tropical cocktails, embodying a laid-back lifestyle. The unique blend of Caribbean rum and natural coconut flavours creates a smooth, sweet, and refreshing taste that appeals to many consumers. Made from sugarcane, the rum is mixed with coconut extract and sweeteners, resulting in a lower alcohol content of around 21% ABV, perfect for easy-drinking cocktails. Malibu can be enjoyed straight, over ice, or as a base for cocktails like Piña Colada and Malibu Mojito. The brand has also expanded to include flavours such as Malibu Pineapple and Malibu Mango, enhancing its mixology versatility and appeal.
ABOUT THIS PRODUCT
Malibu is a popular coconut-flavoured rum liqueur that originated in the Caribbean, specifically in Barbados. Launched in 1982, Malibu has become a quintessential ingredient in tropical cocktails and is synonymous with a laid-back lifestyle. The brand is known for its unique blend of Caribbean rum and natural coconut flavours, creating a smooth, sweet, and refreshing taste that appeals to a wide range of consumers.
The primary ingredient in Malibu is rum, which is made from sugarcane. The rum is then blended with natural coconut extract and sweeteners to create the distinctive coconut flavour profile that Malibu is famous for. The result is a liqueur with a lower alcohol content, typically around 21% ABV, making it an ideal choice for easy-drinking cocktails.
Malibu can be enjoyed in various ways; it is often served over ice, mixed with fruit juices, or used as a base for cocktails. Some of the brand’s classic cocktails include the Malibu and Coke, Piña Colada, and Malibu Mojito. Its versatility and tropical character make it a favourite for summer gatherings, beach parties, and festive occasions.
The brand has expanded its offerings over the years, introducing various flavour extensions, such as Malibu Pineapple, Malibu Mango, and Malibu Passionfruit, further enhancing its appeal and versatility in mixology.
Malibu has successfully positioned itself as a symbol of carefree fun and relaxation, capturing the spirit of beach life and the tropics. Its iconic white bottle adorned with a palm tree has become instantly recognisable, making Malibu a staple in bars and homes worldwide. Whether sipped straight or mixed into cocktails, Malibu continues to be a beloved choice for those seeking a taste of the tropics.